Data Analytics on Shopify

Analyzify is not just about quality software. We provide an all-in-all & turnkey data analytics setup for Shopify merchants, offering two different setup options:

1. Done-For-You , 2. Do-It-Yourself.

You can choose your setup method during onboarding and change it later on according to your business needs. In addition to that, you get our team’s full support for the setup & validation phases at no extra cost.

With Done-For-You, you just need to provide all the necessary information for our expert team to audit your existing setup, and then we perform a setup crafted for your needs. We double-check all important settings and redundant codes & pixels on your Shopify store to complete your setup within 1-3 business days. We also run an extra validation process to check your data flow within the next couple of days. During all this, we keep in touch with you through a communication channel to inform you of all the updates and provide effective & fast solutions to your questions/special requests. By the end of this process, you get a clean, reliable, steady data analytics setup that counts!

With Do-It-Yourself, you get yourself a set of insightful onboarding guides so you can execute the setup easily by yourself. We provide detailed software tutorials to help you understand all the crucial points and guide you through the process. Plus, you can get our experts’ support to help you during or after the process in case you need it. You can also request expert validation after completing your setup so our team can make sure everything works correctly!

Definitely, yes! Our tool is totally beginner-friendly and we have detailed video guides for you at each step. Our support team is also more than happy to jump in and execute the needed steps on your behalf if you run into any trouble.

Analyzify will deliver a pre-built Google Tag Manager container with your information and tracking IDs inserted in it. What you will only need to do is to import that GTM container into your Google Tag Manager account, and publish the changes. It is approximately a 15-minute process, and you’ll be presented with detailed video tutorials for each step.

We have been working in the data analytics field for more than 5 years. We have developed Analyzify to help Shopify clients with their data problems.

Analyzify has been a favorite solution of more than 1000 stores now, and the number is rapidly growing. As can be seen in our client reviews, all of our clients are pleased with what they get, and we are always happy to take the necessary actions unless there are case-specific problems.

It’s a fact that data can never be 100% accurate due to many technical reasons. However, you should also note that your data must be consistent at least 90% of the time.

We assure you that we will take action in case the results are not accurate, and bring your data to the best possible state. We are happy to take a manual approach as well, for we care deeply about our customers.

Analyzify is perfectly compatible with non-Shopify Plus stores. Purchase tracking and other user behavior metrics & reports are incredibly crucial for any store, and you will still have a majority of the events/reports with a regular plan.

The only limitation for regular Shopify stores is that they are NOT allowed to edit the checkout process. So, Google Tag Manager and all the other tracking codes will still work on every page, including the order processed page (aka. "thank you" page), but the checkout steps won’t be included.

We have interactive troubleshooting guides to help you detect and fix any possible issues.

We strongly recommend that you read our "Shopify - Google Ads Playbook" if you wish to have a great understanding of the topic. You can be sure that there won't be any mess if you use the official Google app for remarketing events and Analyzify for conversion tracking.

Our support team is also always ready to help if you have trouble solving your issues.

We aimed to create this free tool to record sales & revenue data to help your marketing ROI and receive more quality GA4 e-commerce reporting.

It is normal for the product and other details in your reports to be missing because the "Purchase" event only sends the purchase data. The complete GA4 e-commerce setup requires a more complex structure and preferably through Google Tag Manager (GTM).

If you are familiar with the code, you can try adding other details into your "Purchase" event code as well. However, it will require some testing, since there is no easy solution that works in all stores as mentioned previously in our tutorial.

Alternatively, you can purchase our app, and it will give you all the e-commerce reports in-depth in addition to many other user-based reports. The data will pass through Google Tag Manager (GTM), so you will have the opportunity to use it in other channels (Ads, Facebook Pixel, etc.) as well.

Our team is here to help you with the setup. We also offer* a complimentary 1 hour individual GA4 & GTM training with our experts.

Analyzify tracks many events & actions that Shopify's native integrations do not, such as product list visits, product list / category clicks, etc. Moreover, as Google announced that Universal Analytics will be completely replaced with Google Analytics 4 in July 2023, Analyzify includes data layers, Google Tag Manager, Google Analytics 4, and many other integrations that the native Shopify simply doesn’t offer.

Analyzify also provides you with a well-designed data layer, which means you could extend your 3rd party implementations with other marketing partners easily. Analyzify offers you direct support to configure your GA account to get the best out of the data layers like content grouping, custom dimensions, goal setup, etc. Last but not least, Analyzify comes with a detailed Google Data Studio report through which you can see all the important reports in detail.

Your historical data won't be affected. Analyzify doesn't require to create new Google Analytics, Google Ads or Google Tag Manager accounts.

It works on your existing properties. It just changes the way that data flows into these accounts.

You can learn more about our process through this link.