Shopify Data-Analytics Blog

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Shopify – Google Tag Manager Course

Today(14 March 2021) has been a fascinating day for us. We launched Analyzify on ProductHunt! We are thrilled to receive such strong support from the community...

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Exciting Features of Google Analytics 4 for Online Stores

The new variant of Google Analytics, GA4 is still going through the development phase, and Google is shipping new features almost every week. While there is...

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Why to Use Google Tag Manager for Shopify Stores

Tracking the visitors’ and customers’ activity on a brand’s online properties is a crucial way to understand the target audience’s behaviors...

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Shopify dataLayer for GTM & GA4 & Conversion Tracking

dataLayer is one of the most important concepts of the data tracking & analytics topic. We prepared a special code block for you that will allow...