Shopify Pixels - Customer Events Just Announced
Public
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5 min read
Breaking news from Shopify 🎉 Shopify just announced a super exciting feature: Shopify Pixels. It has been one of the most…
Shopify Partners Ecosystem - How It Helped Shopify Dominate the Market
Public
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7 min read
Shopify was founded in 2006 because its founders were unsatisfied with the e-commerce platforms on the market at the time.…
Google Shutting Down Universal Analytics. Ready for GA4?
Public
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4 min read
We have been waiting for that day - and finally, it has arrived. Google has announced that Universal Analytics (aka…
Latest GA4 Updates & Tips & Tricks That You Will Love
Public
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5 min read
Let’s love Google Analytics 4 together. Although it’s commonly doubted if it’s better than Universal Analytics or…
Important eCommerce reports in Google Analytics 4(GA4) for Shopify Stores
Public
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7 min read
In this article, you'll find the most important Google Analytics 4 reports that you should check out regularly for your…
Discrepancy Between Google Analytics & Shopify
Public
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7 min read
The truth is that Google Analytics and Shopify don't always get along well. They need a little attention and help.…
Post-Purchase Pixel Tracking on Shopify
Public
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2 min read
There was simply no way to track the Upsells or similar activities on the Post-Purchase pages. Shopify recently added the Post-Purchase Pixel Tracking Pixels feature.
Workshop: Google Ads Data Health Check - Conversions & Remarketing Data & Feed
Members Only
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1 min read
Let's dive into your Google Ads account and check all the data pieces (remarketing, feed, conversions) one by one.
Analytics Healthcheck Part 1: Direct Traffic & Self Referrals
Public
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8 min read
A health check on your Google Analytics account and ways to apply the best practices and fixes - especially for Shopify stores.
Google Ads Enhanced Conversion Setup on Shopify
Public
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10 min read
Just follow the steps carefully and have your Google Ads Enhanced Conversion working on your Shopify store.
Ideal UTM Setup on Facebook Ads for Shopify Stores
Public
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5 min read
A top-notch practical tutorial and UTM structure. UTM parameters have become all the more important after the iOS 14.5 updates.
Premium Workshop: Google Ads Performance Audit
Paid
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2 min read
We will dive into a Google Ads account and learn how to evaluate good & bad campaigns/ad groups.